AFI George Lucas

Category:  Packaging

The American Film Institute honored George Lucas with its 33rd annual Lifetime Achievement Award for his groundbreaking career in film. The ceremony aired on USA Network, and they commissioned us to design a DVD box-set for VIPs. Our solution was to package the movie collection within a custom acrylic box, branded with silk-screened logos. The end result was a sleek, modern package that allowed the enclosed movie collection to shine through.